Google Search Console Multimodal Search Filter for SEO and AI Search

Google Search Console Adds a New Multimodal Search Filter: What It Means for SEO, Image Search & AI Search

Google Search is becoming less dependent on the traditional search box. People don’t always type a question anymore. They can point their phone at a product, take a screenshot, upload an image, circle something on their screen, or right-click an image and ask Google to find more information. Until now, much of that behavior was […]

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Google Search google.com/goto redirects and their impact on SEO, AI Search, rank tracking and website traffic

Google Search google.com/goto Redirects: What Changed and What It Means for SEO & AI Search

Google Search is changing another important part of how search results work. If you have recently hovered over a Google Search result and noticed a strange URL beginning with google.com/goto instead of seeing the destination website URL directly, you are not imagining it. Google has been testing and rolling out a new passthrough URL system […]

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